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ASOS and Kenyan Fashion Bloggers Teaming Up

African fashion is a huge, untapped market that the British fashion world if finally starting to recognize. ASOS has recently decided to work with Kenyan fashion bloggers to create a Made in Kenya collection. One company called 2 Many Siblings is a brother and sister fashion combo that is bringing Kenyan fashion to people’s attention. They run Thrift Social Nairobi that celebrates art and wearable things.

The clothes for the capsule collection will be manufactured by Soko Kenya which is a clothing organization in Kenya which offers employment for local people while trying to make an environmental impact.

 

See more of the story and the tweets from people involved here.